AQUAMAN – VFX & Graphics
Creating the motion design for the Aquaman campaign was an intense undertaking. Our artists blended the alchemy of visual effects with pristine design to craft these distinct graphics. Our Warner Bros. client, director James Wan and the creative team at Statement Advertising all wanted water to play a central role in the main title.
Water simulations are notoriously difficult to art-direct, so our first step was to establish what kind of water would work to form the logo. Our CG department ran dozens of simulations, focusing in on a look that would give the Atlantean logo a massive scale.